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This just in: People Really Like Video

by NVanReece on March 3, 2011

On the first Thursday and last Thursday of the month I will be posting some helpful tips for Carpe Diem Management Clients (current and future)

You can click  the Social Media tab on the menu bar for a good sampling at anytime. —–> Go ahead and explore.

Carpe Diem Management is serving as strategic consultant for GivingMatters.com.  Each week a new white paper and video is created to help overview issues that are being faced head on by the nonprofit communities in Middle Tennessee.  We hope that philanthropists with a few dollars or several thousand will find the data helpful in their decision to give.  Giving matters.

We have created videos of Prezis that allow the viewer to read and watch a synopsis of the issue as a compliment to the other resources provided.  Here is an example of a completed project on Hunger and Food Security. You can visit the videos as they are added right here on our page on the  Giving Matters Video Album Page.

Forrester Research has shown that you’re 53 times more likely to get on the first page of Google’s search results if you have video on your page.  The smart people at HubSpot give 6 simple tricks to making good video for online.  We like second one: Turn On The Lights. Read all of them here.

Beth Kanter wrote recently on Michael Hofmans perspective:

More than 85% of US internet users watched online video in July, and on average they spent more than 14 hours doing it. More than 24 hours of video is uploaded to YouTube every minute, and there are as many people over 55 watching video on YouTube as there are under 18. You might think of Facebook as an important social network, but it is now also the third most popular video site on the web. And Cisco says that 90% of the world’s data will be video in four years. Holy smokes! Bottom line: If you aren’t developing a video strategy you are not going to capture the mindshare of internet users.

How are you using Video?

Our friends and client, The Athena Film Foundation Tell The Story So Very Well

 

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